Wake up and smell the coffee – Twitter works!

Here’s an interesting story on Twitter success in the coffee shop business written by Erik Bratt at MarketingProf. ” The Coffee Groundz Company: Started in 2007, the Coffee Groundz is a coffee shop, bar and all-round “hang-out” joint.  Twitter address: @coffeegroundz  The Houston-area coffee shop was just another coffee shop—until it…

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Developing business through Twitter – UK SME Twitter success stories

  A common refrain I hear from business people is that ‘Twitter is a waste of time’, a mere flood of unimportant trivia. I have argued many times that used properly Twitter can play a significant role in developing and consolidating new business. To illustrate the point I have pointed…

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