Social media and music: If social media be the food of love…

I have helped several music centred organisations including Most Entertaining, one of Scotland’s foremost music tuition companies and the world renowned Scottish National Jazz Orchestra led by saxophonist Tommy Smith. I’ve brought focus to their thoughts on how social media might be harnessed to their advantage. I have already posted…

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Recruitment via social media: Are recruitment consultants a dying breed?

As a candidate for executive positions my experience of recruitment companies is fairly uniform. Normally I will only sign up with a recruitment consultant as part of the process of application for a particular post I have already found on the internet. The recruiter, acting as a middle man filtering…

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Social media for health care professionals – part 2

[subscribe2] In Social media for health professionals Part 1 we identified three important ways health care professionals can and should make use of social media. Proactive customer service – information on healthy lifestyle choices, health care provision Reactive customer service – answering problems and responding to online criticisms in an…

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Social media for health care professionals – part 1

In one study of health and social media respondents to the following question ‘How likely are you to trust health information posted online through social media by Doctors’ 60% of respondents answered in the affirmative. To the same question on other information sources respondents answered Hospital – 55% Nurse –…

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