I have helped several music centred organisations including Most Entertaining, one of Scotland’s foremost music tuition companies and the world renowned Scottish National Jazz Orchestra led by saxophonist Tommy Smith. I’ve brought focus to their thoughts on how social media might be harnessed to their advantage. I have already posted…
I don’t pretend to know everything about anything. Thankfully I don’t have to. I have the internet to fill in the gaps. This is the first of a series of blog posts designed primarily to point you in the direction of great sources of information I have found. Some…
As a candidate for executive positions my experience of recruitment companies is fairly uniform. Normally I will only sign up with a recruitment consultant as part of the process of application for a particular post I have already found on the internet. The recruiter, acting as a middle man filtering…
Social media in recruitment is so important these days that there is an entire industry dedicated to it. Researching this industry it quickly becomes apparent that success in matching candidates to jobs does not come from posting lists of job vacancies on Twitter, Facebook or blogs. What works is the…
Here’s an interesting story on Twitter success in the coffee shop business written by Erik Bratt at MarketingProf. ” The Coffee Groundz Company: Started in 2007, the Coffee Groundz is a coffee shop, bar and all-round “hang-out” joint. Twitter address: @coffeegroundz The Houston-area coffee shop was just another coffee shop—until it…
You want to start marketing using social media but you don’t know where to start. This film outlining a basic social media mix gives you a good start Remember! you can subscribe to our blog, choosing alerts on updates to only those categories that interest you. [subscribe2]