Continuing from earlier post on appropriate tweets in in business marketing here’s an update. The new ideas are in red typeface. First, as a reminder of what not to tweet on your business twitter here are some examples of inappropriate drivel… “Oh god! Not Monday again. Another boring meeting with…
Here’s an interesting story on Twitter success in the coffee shop business written by Erik Bratt at MarketingProf. ” The Coffee Groundz Company: Started in 2007, the Coffee Groundz is a coffee shop, bar and all-round “hang-out” joint. Twitter address: @coffeegroundz The Houston-area coffee shop was just another coffee shop—until it…
In a stagnant housing market more people are spending money on improving the home they have got rather than attempting to sell and buy. This is good for home improvement businesses and especially those who are working to harnass the power of social media. As with all articles in…
Social media is important to promoting business in the modern marketplace. It is no longer a matter of debate. That said, there is no one size fits all social media strategy! Each business has to recognise social media content that will benefit it most. What works for an artist may…
A good portion of my social media workshops focus on the idea of starting or participating in conversations with the market. The subject of conversation that a company starts should engage potential clients’ interest and garner important feedback for the company. Quantas airlines launched a twitter campaign shortly after an…
On Twitter we can find discussions and comments relevant either directly or indirectly to our industry to which we can choose to contribute our own thoughts. In the absence of any interesting conversations we can even start our own by asking a question or making a bold statement that some…