As a social media consultant I do my fair bit to promote social media as an effective marketing tool, but persuading small and medium sized business owners to start taking the likes of Twitter and Facebook Page seriously can be an uphill struggle. I regularly meet 2 distinct types of…
This is the third blog post in the Social media for ‘x’ series. Not a bunch of cut’n’paste fluff on the ‘7 best retweets’ or ’10 ways to max LinkedIn’ that is so typical of social media posts, but some real ideas on content for the blogs, Facebook, Twitter…
If you are, like me, a social media professional, or even just an averagely clued up website owner looking for ways to exploit your online presence then you should be familiar with blog posts entitled something like “8 ways to max your Facebook page!” “Five top secrets for twitter success.”…
While social media provides many positives for marketing a company it can also be a source of serious problems. Without a proper social media policy companies can, thanks to unchecked social media engagement, lose clients and even find themselves the subject of lawsuits. When employees using id’s and usernames associated…
The number of followers a tweeter has is commonly seen as an indicator of twittering success. I have friends that boast of having over 2000 followers. The likes of Barack Obama and Kim Kardashian have over 7,000,000 followers. It can make a tweeter like me feel quite inadequate with my…
I explained in the first social media marketing for artists blog entry that the possibilities for promoting your work have never been easier, cheaper or more comprehensive. You can promote your work permanently online locally, nationally and internationally at practically no cost. I also promised to explain the practicalities of…